Harvard Business School

Industry: Education / Non-Profit

We were pleased that Harvard Business School approached us for an ever expanding suite of on-line and printed marketing materials meant to engage what is arguably one of the most savvy and critical group of alumni. To that end, we developed two interactive web tools, together with an email campaign designed to drive to web, in addition to supporting print collateral and post cards- all designed to generate awareness of the resources available to HBS graduates. Smart thinking.